Who are These People & Why are They in My Library? Using Empathy & UX to Understand Your Library Patrons
In this session we will discuss ways to know your users better through some powerful UX techniques like: creating user personas, diagramming user journey maps, conducting focus groups and surveys, field studies, and card sorting. This session, conducted by a librarian at a university and a UX professional from the private sector, will include demonstrations showcasing both qualitative and quantitative UX methods. Attendees will leave with ready models to put to work in their library.
For more information and to register, visit: http://www.nlc.state.ne.us/scripts/calendar/eventlist.asp?Mode=ALL